Kompalli: US education market is far more enterprise-heavy than India's
Phalgun Kompalli · The AI Moat Everyone is Ignoring | Phalgun Kompalli, Founder UpGrad and Bodhium Labs · Aug 27, 2026 · at 18:56
Phalgun Kompalli, co-founder of Upgrad, discusses the go-to-market differences between selling education services in India versus the United States.
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“In India, for example, Upgrad, Was a predominantly direct-to-consumer company. We eventually did build a strong enterprise business, but it remains a fairly strong direct-to-consumer company, right? Here, we obviously also do direct-to-consumer, but we also realized that here enterprise is such a huge part, even in a category like education, employers spend a lot to educate and upskill their employees.”
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