The Ledger
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An early business partner stole Gym Launch's initial gym revenue
“Then his business partner gets access to the bank account where we've been putting all the money from these gyms, steals the money.”
Hormozi: Took $42M in distributions from Gym Launch before exit
“Well, it's like, cause we took out forty two million in distributions prior to selling it.”
Hormozi: Gym Launch hit $26M revenue and $16M EBITDA in year two
“So we ended up with like 6.8 million top line. And I think we did three million in profit. And then the full next calendar year, we did twenty-six million and sixteen million in EBITDA.”
Entrepreneurs should build a Gym Launch-style CRM for personal injury lawyers
“Someone should do that for these personal injury attorneys. This is awesome. They have way more money than gyms and there's probably just as many of them. I have no idea, but probably.”
Marketing arbitrage for traditional offline businesses is a highly lucrative model
“And so I think there's that arbitrage, which is basically how many people are there that are injury lawyers, senior living centers, pool construction companies that just simply don't know digital marketing. And like, can you build a leader, a lead gen business…”
Hormozi invested most Gym Launch exit proceeds into Acquisition.com and real estate
“So most of the money has gone into the first few deals plus the headquarters. The rest of the money we put in real estate deals that, you know, have done really well for us. So, and then I would say remainder, you know, stocks.”