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Puri: Generative founders suffocate companies by releasing too many ideas

Shaan Puri · I put 80% of my money in the S&P after a billionaire investor told me not to · May 11, 2026 · at 21:51

Shaan Puri discusses executive leadership challenges and managing idea flow to avoid overwhelming company operational bandwidth.

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“If you're very generative with ideas, feels good, and the ideas themselves might be great ideas, might be a very sound idea, and so it seems like you're doing nothing wrong, but you can literally drown your company in ideas, and I've done this many times, especially, like, the growth teams or the marketing teams, it's like, here's 14 marketing ideas, and then every day, two more are coming, And then I'm gonna send you a tweet about something somebody else is doing that you guys should check out. And then I'm gonna tell you this, and then I'm gonna have an event you should go to, and then there's this guy you should meet, and then there's this thing we should try, and then did that ever work? We should try that again. And I can literally suffocate an organization by releasing too many ideas into the org at once, right?”

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