Parr: Sports betting apps assign account managers to encourage losing gamblers
Sam Parr · $100M Founder Reveals The Secret To Making Data Profitable ft. Anand Sanwal · Jun 11, 2024 · at 57:09
Host Sam Parr discusses the aggressive customer retention tactics of mobile betting platforms while discussing the rise of gambling addiction.
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“DraftKings or whatever? They have account managers. So if you become, I read about this one woman who was making like, a 150 grand a year, so whatever that puts her at in terms of class, but not like crazy wealthy, and she's, and she lost all of her money, and she was 500,000 dollars in debt, and she had an account manager that was like, hey Kim we just opened up this new game. I know that you're a big fan of this type of game. You might be able to win all your money back if you try this new one out because it has higher stakes. And they had an account manager to like get her to start gambling more.”
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