Puri: Group Video Apps Boom With Carless Teens But Suffer College Churn
Shaan Puri · Is The Rock Going to Make $1B+ From Tequila? + Placebo Water, STR Update, and More · Jan 28, 2022 · at 30:24
Shaan Puri explains the structural retention flaw that led him to pivot away from building a group FaceTime app after speaking with an ex-competitor.
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“There's a sweet spot in age where they have friends, but they don't have a car. And so they come home and they're like trapped. So they just want to group. They'll just like go home, go to the room and they'll just call their friend for like six hours straight... And then they go to car and then they'll go to college. When they go to college, their freshman year, they'll use this ton with their friends from high school and then they'll never use it again. Because they don't, they stopped talking to the friends from high school, and then in college their friends are all around them, they don't need group FaceTime, and then they become an adult, and they never need group FaceTime.”
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