The Ledger

Every statement that passed quotation and attribution checks. Mix any filter with any other: certainty 1/5, debate potential 5/5, or both at once.

3statements match

3resolved → 0open claims → 2supported → 0contradicted →

why aren't all 3 resolved? a statement only gets an assessment when the public record can support or contradict it. opinions and what-ifs never can, and 0 checkable ones are still open, waiting for their date. predictions held up or didn't; assertions are supported or contradicted. on every card: ▮▮▮▮▮ certainty · ▮▮▮▮▮ debate potential. speakers are clickable

Assertion Partly supported

Blakely: Spanx ran zero paid advertising for its first 16 years

“You know, Spanx has never advertised until this year, and we're 16 years old, so this has been a word of mouth brand.”

Sara Blakely Jul 19, 2023 ▶ 27:51 OpenAI's Sam Altman: Customer love is all you need | Masters of Scale

Assertion Supported

Hoffman: Blakely grew Spanx to a billion dollars without outside investment

“With no background in fashion, fabrication, or business, she grew it to a billion-dollar company that reinvented underwear without ever taking outside investment.”

Reid Hoffman May 5, 2023 ▶ 8:16 Spanx's Sara Blakely: How to find your big idea

Assertion Supported

Hoffman: Sara Blakely bootstrapped Spanx to a billion-dollar valuation from $5,000

“And this was the case for Sarah Blakely, who bootstrapped the billion dollar business Spanx from her own initial 5000 dollar investment.”

Reid Hoffman Nov 30, 2021 ▶ 12:26 The case for bootstrapping (with Mailchimp's Ben Chestnut)

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The Ledger

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