Fisher: First retail store opened to sell excess sample inventory
Eileen Fisher · Eileen Fisher: Keep it simple to make it timeless | Masters of Scale · Sep 7, 2023 · at 14:05
Eileen Fisher explains how dealing with unsold samples and factory seconds led directly to the launch of her own retail storefront.
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“I had so many seconds and damages and samples that I couldn't sell, and it just seemed like a waste, and so I opened a tiny store on East Ninth Street.”
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