ButcherBox

8 statements across 1 episodes · 3 bullish · 2 bearish · 1 people on the record · first statement Jul 30, 2026 by Mike Salguero · across every show →

Everything said about ButcherBox, oldest first

Jul 30, 2026 bearish
Disclosure
Mike Salguero rules out a ButcherBox IPO to avoid shareholder pressures
“It is, but no. There are very few publicly traded companies that are like B Corp or take, take that path. I think it's a hard path to take where you are not gonna just care about your shareholders.”
Mike Salguero Jul 30, 2026 ▶ 29:44 How to build a $600 million company without raising money (with ButcherBox CEO Mike Salguero)
Jul 30, 2026 bullish
Assertion Not checkable as stated
ButcherBox reached $50 million in revenue relying solely on affiliate marketing
“First year we did five million. The second year we did thirty five million and then a hundred million. Pretty much up to fifty million. That was our only marketing.”
Mike Salguero Jul 30, 2026 ▶ 26:37 How to build a $600 million company without raising money (with ButcherBox CEO Mike Salguero)
Jul 30, 2026
Disclosure
ButcherBox CEO Mike Salguero has taken every Friday off since founding
“Even when I started ButcherBox and to this day my Fridays, I stayed at home. I was like, I'm not working on Fridays. I'm just gonna like hang out with my daughter.”
Mike Salguero Jul 30, 2026 ▶ 11:04 How to build a $600 million company without raising money (with ButcherBox CEO Mike Salguero)
Jul 30, 2026 positive
Assertion Not checkable as stated
Salguero: ButcherBox hit a $1M run rate within five months
“Took, I don't know, four or five months to get a thousand subscribers. And a thousand subscribers when you're doing a 129 dollars a box is, you know, that's a, you're already over a million dollar business.”
Mike Salguero Jul 30, 2026 ▶ 22:41 How to build a $600 million company without raising money (with ButcherBox CEO Mike Salguero)
Jul 30, 2026 negative
What-if
ButcherBox would not have survived if it raised VC, says Mike Salguero
“And so I actually, I don't think I'd be around right now if I had raised money.”
Mike Salguero Jul 30, 2026 ▶ 24:41 How to build a $600 million company without raising money (with ButcherBox CEO Mike Salguero)
Jul 30, 2026
Assertion Not checkable as stated
Salguero: ButcherBox customers visit physical grocery stores twice weekly
“The reality is even our customers go to the grocery store two times a week.”
Mike Salguero Jul 30, 2026 ▶ 32:35 How to build a $600 million company without raising money (with ButcherBox CEO Mike Salguero)
Jul 30, 2026
Assertion Partly supported
Salguero: ButcherBox raised $210,000 in 30 days on Kickstarter
“We went out to raise 25,000 and I think at the first day we raised 50,000 and did 210,000 within 30 days.”
Mike Salguero Jul 30, 2026 ▶ 12:24 How to build a $600 million company without raising money (with ButcherBox CEO Mike Salguero)
Jul 30, 2026 positive
Insight
Startups should pair egoless industry veterans with gritty beginners, says Salguero
“What I found with older people is, like, there's really no ego. They're not, he's not trying to build his career. He's just, like, trying to do something meaningful and fun. And so to pair him with somebody with no experience and a lot of grit was like magical…”
Mike Salguero Jul 30, 2026 ▶ 18:30 How to build a $600 million company without raising money (with ButcherBox CEO Mike Salguero)
Made with StarZero

Turn any episode into a week of clips.

This entire site, about 200 episodes transcribed, diarized, checked and made playable, runs on the StarZero media pipeline. Drop in your own episode and the podcast clipper finds the moments worth sharing, cuts them, captions them, and reframes them for every feed.