Insight certainty 4/5 debate potential 2/5

Sales conversions drop sharply if reps spend over two minutes pitching brand

Amit Bendov · Fireside Chat: Amit Bendov (Founder & CEO, Gong) with Matt Turck (Partner, FirstMark) · Nov 1, 2020 · at 37:03

Amit Bendov, Founder and CEO of Gong, shares specific behavioral patterns discovered by Gong's revenue intelligence platform during a Data Driven NYC event.

0:00 / 0:13exact quote · 13.7s
▶ Watch the full episode on YouTube → 720p mp4 · rendered on demand · StarZero watermark
“Gong found if you go over like two minutes up until two minutes, okay, but after there's a huge drop in conversion rates, right? We found that actually the younger reps tend to talk more about the brand, which is ridiculous, right?”

quote is from the automated transcript, cleaned for reading: filler sounds and stutters are removed, nothing is rephrased. names can be misheard (the analysis reads context, assessments check outside sources). how →

More from Amit Bendov

Assertion Not checkable as stated
Sisense's system gets faster as more people use it concurrently
“So the outcome is actually that the more you use the system, the faster it gets. So this is a system that gets faster with more users, not slower.”
Amit Bendov Mar 3, 2014 ▶ 10:27 Amit Bendov, SiSense // Data Driven NYC 24 // February 2014 (Hosted by FirstMark Capital)
Prediction Didn’t hold up
Gong's $200M Series D will fund the company past an eventual IPO
“This should get us like well beyond an IPO, like that, that's the path for Gong, like within like a few years.”
Amit Bendov Nov 1, 2020 ▶ 28:34 Fireside Chat: Amit Bendov (Founder & CEO, Gong) with Matt Turck (Partner, FirstMark)
Opinion
In-memory analytics technology is already a thing of the past
“In-memory is not the future, it's already the past.”
Amit Bendov Mar 3, 2014 ▶ 10:49 Amit Bendov, SiSense // Data Driven NYC 24 // February 2014 (Hosted by FirstMark Capital)
Assertion Supported
Sisense analyzed 10 terabytes in 10 seconds on a sub-$10k server
“We demonstrated Strata in Santa Clara last year, 10 terabytes, ok, analyzing 10 seconds on a sub-ten-thousand dollar standard Dell server.”
Amit Bendov Mar 3, 2014 ▶ 12:12 Amit Bendov, SiSense // Data Driven NYC 24 // February 2014 (Hosted by FirstMark Capital)
Assertion Not checkable as stated
Bendov: CRM tracking of lost sales deals fails due to manual rep inputs
“The only way for companies to know how much they're losing Is if the reps select that drop down least like who we lost a deal to right in which often they don't do.”
Amit Bendov Nov 1, 2020 ▶ 5:11 Fireside Chat: Amit Bendov (Founder & CEO, Gong) with Matt Turck (Partner, FirstMark)
What-if
Gong likely would have failed if launched in 2013 due to AI limitations
“I think if we started a company two years before, I'm not sure that it would have been successful.”
Amit Bendov Nov 1, 2020 ▶ 8:47 Fireside Chat: Amit Bendov (Founder & CEO, Gong) with Matt Turck (Partner, FirstMark)
Made with StarZero

Turn any episode into a week of clips.

This entire site, over 400 conversations transcribed, diarized, checked and made playable, runs on the StarZero media pipeline. Drop in your own episode and the podcast clipper finds the moments worth sharing, cuts them, captions them, and reframes them for every feed.