Runway

“We understand that this is where creative tools will eventually go, and we're building the systems that will allow you to work more, you know, more collaborative way with this fairly interesting generative models and synthetic models.”

“We have TikTok creators and YouTubers who are using Runway to create just like viral videos, and that happens a lot. And we have teams, small teams, large teams, and just production studios building like, AAA movies.”

“It is to get lost, I would say, in the research terminology and the paper publication, on a specific number or metric that you want to improve, but if it doesn't really help your product, then, for us, it's, like, not really worth doing.”

“So we basically build a model that does what we call bit snapping. It creates these snappings for you, and you can use those as guides, right?”

“I think we're not far from all of our content or most of our content being entirely generated. The content we consume.”

“This is running four K footage in real time. Plays pretty much instantly.”

“We're not building everything from scratch. There's a lot of things we buy. We take off the shelf and we use it if they're useful for our product and our, on our systems.”

“Not part of another editing suite, for sure.”

“Building on the web is, as you say, I would personally think the future, and so we built everything from the ground up to be web native.”

“We help companies like CBS, Assembly, Google, Red Lab, Facebook, VaynerMedia, Vox, RGA, and countless other companies create better video content faster and literally at a fraction of the cost they're creating it today.”

“And that's how we go from what could we consider research just a couple of years ago into, like, actual product and actual, kind of, like, value for our customers in just a couple of months.”

“You can go from like hours of work to literally minutes of work or sometimes seconds of work.”

“I think in the speed of how things are moving, that's very transitory, and it's like a local maximum. Like, it won't matter how you generate things. It will matter that you can generate things.”

“We have millions of users who work with creative teams across the board from like Madonna's creative teams to filmmakers that are making like blockbuster movies to creators and like Tiktokers and YouTubers and podcasters maybe.”

“Kanye West made a video runway to make yourself done it for like movies.”

“There's one engineer, for example he fine-tuned a version of stable efficient with, like, his own Forty-Night-y incredible work, and he figured out things that no researcher had figured out at the time. Of course, we hired him.”

“Sometimes the best research actually comes from engineers who want to step and try this thing called research because they come from with a much more pragmatic view of how the world works.”

“We work mostly with media companies and studios in Hollywood”

“And actually, the best ideas I've seen were, like, from seven years ago, where people were not too, they were less risk averse in trying new things and weird things, because there wasn't, you were not trying to raise money for a company, or you weren't trying …”

“Now I see a lot of companies, we're trying the first things we tried five years ago. And we know where we're gonna go, and we know they're gonna fail because we were there before.”

“That's how we We've worked with some of these companies. We just see who else is using it. Sometimes we have, like, dozens or hundreds of people, and then just reach out to them and, like, sell them, like, a bunch of licenses.”

“Actually, for me, LLMs happened or had a similar momentum, like, two and a half years ago, where, like, we started also building and seeing infrastructure being built around training and deploying language models, and then we expect the same thing to happen wi…”

“85% just research engineering.”

“That's how we've got into all the studios. It's not us, like, trying to, like, deeply sell to them. It's, like, they reach out being like, hey, we have this use case, or, like, we want to use it because our team was using it.”

“It is. I think it's becoming more of Thing, I would say. It still has its challenges, mostly to generate diversity of data, but definitely something we're exploring.”

“And I think that for me is the most valuable part of runway. It's not a model that we put out because models will like Completely like change every single, every now and then is the organizational knowledge and the infrastructure that it takes to ship a model …”

“We have a studio team, a creative team in-house working right next to a research team.”

“We had, like, I don't know, 300 submissions. I think that was the first call was a very small set of submissions from people. This year, it's the third time we've done it we got, like, around 6000 submissions from people over the world.”

“Our thesis has always been that, like, you don't, that's not gonna matter. Like, it's just, none of those things will matter the moment you have a model that can learn how to do all of those things at once.”

“I think for a long time, all of these cultural moments of like the Six Fingers and like Will Smith eating spaghetti, I think for me, those are like focusing on a specific moment in time and trying to extrapolate from that towards the future, considering that n…”

“Most studios, it's not all of them, have some sort of, like, AI strategy or thinking through it.”

“We have now customers using Runway for, like, game design. We have people using it for, like, architects, for architectural rendering. We have folks using it for e-commerce.”

“Most of, if not all, of our adoption is just organic.”

“I have emails of some of the best, like, investors in the world, or the best, like, research in the world telling me I was wasting my time.”

“In some cases there's like, I'm pretty sure if we take some of those internal tools and we make them products, there'll be products, successful products on their own, you know?”

“I think, I mean, we, we've, we have it. It's more about, like, deploying it and, like, the new economics around it.”

“We released a model called Aleph a couple of weeks ago that it's a really good model that allows you to do something that I think was previously not possible with AI models, which is you don't prompt the model with just language. You actually put a video on fi…”

“But I think for where we are right now, we'll probably continue to build models just internally, yeah.”

“I think eventually you'll get to, like, best in SAS margins, like, as 80, 90% over time.”

“Most of the, like, AI lab research margins these days for companies to build are between, like, what, 40 to 70%.”

“There's applications in robotics that we're, like, now gonna, gonna spend a bit more time and announce Some work that we've been doing there.”

“We've done some, like, announcements on partnerships around data. We have one with Lionsgate,”

“Building the infrastructure to get there is to have the thing that takes you the longest. Like, training a model is not, it's not trivial. It takes time. It takes time to do the right captioning, the right annotation, the right infrastructure around it, the ri…”

“I come to the office now for a hundred people.”