AT&T

“We never have any idea of what you're talking about or who you're texting, or what you're texting, the content of your text. All we have is a transactional record that this phone was at this location and made this particular transaction, but we don't know any …”

“So a project we're working on this year is to create what we call synthetic data, it's just a fancy word for simulated data. What we want to do is create a simulated data set That looks very much like the data that we have, but isn't.”

“We actually don't sell it yet at all.”

“We always look at the data in anonymous form. We aggregate whenever possible when the application allows it.”

“Now there's another part, you know, for the services that we might provide to a town or a municipality, that we would sell as a service.”

“This was pointed at Morristown High School. So the three spikes on the bottom are texting spikes at the beginning of the day, before school started, during the lunch hour, and when they get out of school. And then you see when they get out of school at two 30,…”

“Which at some point in the nineties were, in the late nineties, was reading something like 20% of all the checks in the U.S.”