Product teams cannot increment their way to a great holistic outcome
Katie Dill · Building beautiful products with Stripe’s Head of Design | Katie Dill (Stripe, Airbnb, Lyft) · Oct 15, 2023 · at 1:09:56
Katie Dill, Head of Design at Stripe, advocates for mapping out an ideal holistic product journey before breaking it down into measurable incremental releases.
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“If you don't know what that is, like, what are the chances that you're going to increment yourself to the right Outcome in the end. And, you know, as I talked about before, like building the house, like you want to see what that picture looks like. In the, you know, the, you know, how all these pieces come together. And I strongly recommend you want to see what it looks like in, you know, an ideal form because you can always work back from that.”
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