Onboarding should use opinionated defaults without eliminating user choices
Adam Fishman · How to build a high-performing growth team | Adam Fishman (Patreon, Lyft, Imperfect Foods) · Oct 13, 2022 · at 42:46
Adam Fishman, former VP of Product and Growth at Patreon, explains product principles derived from human-guided onboarding experiments.
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“One of our product principles, which became opinionated defaults, which is basically making it hard to do the wrong thing when you're setting up your Patreon page and easy to do the right thing, but not eliminating choice.”
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