Snowflake, every mention
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tap a year for its mentions
every year anyone Lenny Rachitsky 32Austin Hay 6Pete Kazanjy 2Elena Verna 2Vijay Iyengar 1Maor Shlomo 1Madhavan Ramanujam 1Julia Schottenstein 1Ben Williams 1April Dunford 1
Verbatim, from the transcripts: the passages where Snowflake comes up
AI’s third era: the rise of persistent AI coworkers | Tara Seshan (OpenAI’s product lead)
- ▶ 1:00:34 Lenny Rachitsky It was, it has a very unique way of approaching founding where basically they incubate companies, Snowflake, as an example.
Solo founder, $80M exit, 6 months: The Base44 bootstrapped startup success story | Maor Shlomo
- ▶ 37:19 Maor Shlomo I remember that I showed, like, I remember that I looked, kept looking, like, hey, uh, Explorium raised a hundred million dollars before Snowflake, this is insane, this is amazing, and so on.
AI prompt engineering in 2025: What works and what doesn’t | Sander Schulhoff
- ▶ 2:43 Lenny Rachitsky EPPO is a next generation A-B testing and feature management platform built by alums of Airbnb and Snowflake for modern growth teams.
Growth tactics from OpenAI and Stripe’s first marketer | Krithika Shankarraman
- ▶ 2:16 Lenny Rachitsky Eppo is a next-generation A-B testing and feature management platform built by alums of Airbnb and Snowflake for modern growth teams.
Microsoft CPO: If you aren’t prototyping with AI you’re doing it wrong | Aparna Chennapragada
- ▶ 2:14 Lenny Rachitsky Eppo is a next-generation A-B testing and feature management platform built by alums of Airbnb and Snowflake for modern growth teams.
How have I been complicit in creating the conditions I say I don’t want? | Jerry Colonna
- ▶ 2:08 Lenny Rachitsky EPPO is a next generation A-B testing and feature management platform built by alums of Airbnb and Snowflake for modern growth teams.
OpenAI’s CPO on how AI changes must-have skills, moats, coding, startup playbooks, more | Kevin Weil
- ▶ 2:51 Lenny Rachitsky Eppo is a next-generation A-B testing and feature management platform built by alums of Airbnb and Snowflake for modern growth teams.
Identify your bullseye customer in one day | Michael Margolis (UX Research Partner at GV)
- ▶ 3:29 Lenny Rachitsky Eppo is a next-generation A-B testing and feature management platform built by alums of Airbnb and Snowflake for modern growth teams.
Meta’s head of product on working with Mark Zuckerberg, early growth tactics, and more | Naomi Gleit
- ▶ 47:41 Lenny Rachitsky Eppo is a next-generation A-B testing and feature management platform built by alums of Airbnb and Snowflake for modern growth teams.
Becoming more strategic, navigating difficult colleagues, founder mode, more | Anneka Gupta
- ▶ 36:04 Lenny Rachitsky Eppo is a next-generation A-B testing and feature management platform built by alums of Airbnb and Snowflake for modern growth teams.
Why most public speaking advice is wrong—and how to finally overcome anxiety | Tristan de Montebello
- ▶ 3:02 Lenny Rachitsky Eppo is a next-generation A-B testing and feature management platform built by alums of Airbnb and Snowflake for modern growth teams.
Thinking like a gardener, slime mold, the adjacent possible: Product advice from Alex Komoroske
- ▶ 4:12 Lenny Rachitsky Eppo is a next-generation A-B testing and feature management platform built by alums of Airbnb and Snowflake for modern growth teams.
How marketplaces win: Liquidity, growth levers, quality, more | Benjamin Lauzier (Lyft, Thumbtack)
- ▶ 4:28 Lenny Rachitsky Eppo is a next-generation A-B testing and feature management platform built by alums of Airbnb and Snowflake for modern growth teams.
Becoming a super IC: Lessons from 12 years as a PM individual contributor | Tal Raviv (Riverside)
- ▶ 43:18 Lenny Rachitsky Eppo is a next-generation A-B testing and feature management platform built by alums of Airbnb and Snowflake for modern growth teams.
Improve strategy, influence, and decision-making by understanding your brain | Evan LaPointe
- ▶ 1:04:21 Lenny Rachitsky Eppo is a next-generation A-B testing and feature management platform built by alums of Airbnb and Snowflake for modern growth teams.
Failure
- ▶ 2:11 Lenny Rachitsky Eppo is a next-generation A-B testing and feature management platform built by alums of Airbnb and Snowflake for modern growth teams.
My favorite interview questions from 100+ guests
- ▶ 2:08 Lenny Rachitsky Eppo is a next-generation A-B testing and feature management platform built by alums of Airbnb and Snowflake for modern growth teams.
Marketplace lessons from Uber, Airbnb, Bumble, and more | Ramesh Johari (Stanford professor)
- ▶ 38:15 Lenny Rachitsky Eppo is a next-generation A-B testing and feature management platform built by alums of Airbnb and Snowflake for modern growth teams.
Mastering product strategy and growing as a PM | Maggie Crowley (Toast, Drift, TripAdvisor)
- ▶ 44:01 Lenny Rachitsky Eppo is a next-generation A-B testing and feature management platform built by alums of Airbnb and Snowflake for modern growth teams.
What AI means for your product strategy | Paul Adams (CPO of Intercom)
- ▶ 1:50 Lenny Rachitsky Eppo is a next-generation A-B testing and feature management platform built by alums of Airbnb and Snowflake for modern growth teams.
A step-by-step guide to crafting a sales pitch that wins | April Dunford (author of Sales Pitch)
- ▶ 51:59 April Dunford Um, Snowflake, another good example, like, data warehousing in the cloud.
An inside look at Deel’s unprecedented growth | Meltem Kuran Berkowitz (Head of Growth)
- ▶ 59:48 Lenny Rachitsky What I think of is Frank Slootman, I think is his name, the founder of Snowflake, has his book called Amp It Up. 2 times in the scene
The ultimate guide to Martech | Austin Hay (Reforge, Ramp, Runway)
- ▶ 32:55 Austin Hay So now, come twenty-twenty, it's cost efficient to have a data team with your own warehouse and to manage data centrally in something like Snowflake, right? 4 times in the scene
- ▶ 1:18:43 Austin Hay Uh, I'd put everything in Snowflake. 2 times in the scene
M&A, competition, pricing, and investing | Julia Schottenstein (dbt Labs)
- ▶ 6:03 Julia Schottenstein Like this was the year where Snowflake went
- ▶ 20:44 Lenny Rachitsky It's just like a incredibly rare success story, similar to Snowflake, where it's just like, it's just the default for building large data startups.
- ▶ 49:03 Lenny Rachitsky I'm actually doing a post right now on Snowflake and on Figma. 2 times in the scene
Lessons on product sense, AI, the first mile experience, and the messy middle | Scott Belsky (Adobe)
- ▶ 32:18 Lenny Rachitsky If you're writing a report on a growth experiment, you can use Rose to do your analysis on data straight from BigQuery or Snowflake.
How to achieve hypergrowth in your business and career | Carilu Dietrich (Atlassian)
- ▶ 2:31 Lenny Rachitsky If you're writing a report on a growth experiment, you can use Rose to do your analysis on data straight from BigQuery or Snowflake.
- ▶ 24:46 Lenny Rachitsky And there's this six companies in this kind of upper quadrant, Figma, Miro, Snowflake, Sentry, HubSpot, and OnePassword, which blew my mind.
The ultimate guide to product-led sales | Elena Verna
- ▶ 36:40 Lenny Rachitsky If you're writing a report on a growth experiment, you can use Rose to do your analysis on data straight from BigQuery or Snowflake.
Driving alignment within teams, work-life balance, and the changing PM landscape | Nikita Miller
- ▶ 28:08 Lenny Rachitsky He wrote this book called Amp It Up.
Taxi mafias, cash vaults & 100% MoM growth: The story of SEA’s biggest startup | Kevin Aluwi (Gojek)
- ▶ 4:21 Lenny Rachitsky If you're writing a report on a growth experiment, you can use Rose to do your analysis on data straight from BigQuery or Snowflake.
An inside look at Mixpanel’s product journey | Vijay Iyengar
- ▶ 37:55 Vijay Iyengar So these are, you know, Snowflake, BigQuery, Redshift, and they're really scalable, and they speak the SQL standard, which has led to this explosion of tools that have emerged around them, and make it really easy and cheap to load data…
Countdown of the top 10 episodes of the year
- ▶ 35:13 Elena Verna So let's say Snowflake.
Founder-led sales | Pete Kazanjy (Founding Sales, Atrium)
- ▶ 28:22 Pete Kazanjy I mean, look at Snowflake. 2 times in the scene
The art and science of pricing | Madhavan Ramanujam (Monetizing Innovation, Simon-Kucher)
- ▶ 1:04:02 Madhavan Ramanujam If usage is, you know, made famous by Snowflake and others, they would say usage, right?
How Snyk built a product-led growth juggernaut | Ben Williams (VP of Product at Snyk)
- ▶ 1:23:44 Ben Williams Uh, segment as a means to be able to get our data from the products to Amplitude and to everywhere else that cares about it, whether that be our kind of downstream BI system, Snowflake and Looker on top of that, or, system marketing…
Lessons from one of the world’s top executive recruiters | Lauren Ipsen (Daversa Partners, GC)
- ▶ 2:58 Lenny Rachitsky Snowflake saves about 26 hours a week of manual spreadsheet work with custom internal apps built on Retool.
Building Substack | Sachin Monga (Substack, Facebook)
- ▶ 2:55 Lenny Rachitsky Snowflake saves about 26 hours a week of manual spreadsheet work with custom internal apps built on Retool.
Why product-led growth is the future | Elena Verna (Amplitude, Miro, Surveymonkey)
- ▶ 25:18 Elena Verna So let's say snowflake.