sales team

also referred to as: sales teams

15 statements across 10 episodes · 6 bullish · 4 bearish · 8 people on the record · first statement Jan 22, 2023 by April Dunford · across every show →

Everything said about sales team, oldest first

Jan 22, 2023 negative
Insight
Dunford: Sales reps will invent their own pitches if given no story
“It's super important in sales, because if sales can't tell the story, they can't pitch it. If they can't pitch it, they're gonna make shit up.”
April Dunford Jan 22, 2023 ▶ 34:50 How to nail your product positioning | April Dunford (Obviously Awesome)
Feb 26, 2023
Disclosure
Calendly focuses on sales, customer success, and recruiting as core ICPs
“While a lot of the feature work that we'll do to support our target personas of sales teams, customer success teams, recruiting teams will impact folks who are not in those personas. Those are the core ICPs that we're going after.”
Annie Pearl Feb 26, 2023 ▶ 22:10 Behind the scenes of Calendly’s rapid growth | Annie Pearl (CPO)
Apr 23, 2023 negative
Insight
Verna: Do not force sales teams out of Salesforce for PLS tooling
“If your sales team is very heavily embedded in the Salesforce, don't try to have them switch to a different solution. It's just not gonna work. You need to try to figure out how to embed what you need, the data in the Salesforce, not get them to use some other…”
Elena Verna Apr 23, 2023 ▶ 49:30 The ultimate guide to product-led sales | Elena Verna
Apr 23, 2023 negative
Opinion
Verna: Product teams are too lazy to prove enterprise value in-product
“And again, we are, I think in the product development space gotten a little bit lazy of actually showcasing that enterprise value in product. So we rely on excellence of sales team to tell that story.”
Elena Verna Apr 23, 2023 ▶ 17:06 The ultimate guide to product-led sales | Elena Verna
Apr 23, 2023 positive
Insight
Verna: PLS product teams should own product pipeline, not revenue targets
“Now, when it comes to PLS, you don't own revenue target in my opinion, but what you do own is the pipeline that was created by product. That you have a handshake with sales team over.”
Elena Verna Apr 23, 2023 ▶ 27:50 The ultimate guide to product-led sales | Elena Verna
Apr 30, 2023 negative
Insight
Dietrich: Sales Teams Often Act as Costly Services Arms Hiding Product Flaws
“If your product needs to be put in context and customized and assisted, you know, sales teams sometimes are expensive services arms to cover over product issues and help customers buy it until it's fixed.”
Carilu Dietrich Apr 30, 2023 ▶ 41:09 How to achieve hypergrowth in your business and career | Carilu Dietrich (Atlassian)
Sep 7, 2023 neutral
Assertion Not checkable as stated
Figma operated without a sales team for its first three years
“We actually didn't have a sales team for the first three years. So all of our revenue, we did have it was paid, but it was all self-serve.”
Claire Butler Sep 7, 2023 ▶ 15:28 An inside look at Figma’s unique GTM motion | Claire Butler (first GTM hire)
Oct 22, 2023
Insight
Dunford: Sales pitches never stick unless reps help build them
“If we don't have sales involved in building the pitch is never going to stick.”
April Dunford Oct 22, 2023 ▶ 1:01:38 A step-by-step guide to crafting a sales pitch that wins | April Dunford (author of Sales Pitch)
Feb 18, 2024
Assertion Partly supported
Lemkin: Canva waited until surpassing $500M in revenue to build sales
“Canva didn't really build a sales team until they were well north of five hundred million in revenue because it's epic self-serve, right?”
Jason Lemkin Feb 18, 2024 ▶ 6:43 Building a world-class sales org | Jason Lemkin (SaaStr)
Feb 18, 2024
Disclosure
Lemkin: Portfolio company dropped from $5M to <$1M after firing sales
“And I'll tell you a company I invested in. 18 months ago when things were easier, right? Maybe 20 months ago, they were doing five million in revenue, growing over a hundred percent with the sales like motion. Things got harder. Things got harder as they did f…”
Jason Lemkin Feb 18, 2024 ▶ 8:00 Building a world-class sales org | Jason Lemkin (SaaStr)
Feb 18, 2024 positive
Insight
Lemkin: Force-ranking feature requests always alters sales teams' priorities
“I can tell you Lenny, a hundred percent of the time in the sales meeting, when you force, do a whiteboard force rank, you end up walking out with very different outputs than when you start the meeting in sales a hundred percent of the time.”
Jason Lemkin Feb 18, 2024 ▶ 1:19:25 Building a world-class sales org | Jason Lemkin (SaaStr)
Aug 18, 2024 positive
Insight
Kevin Yien: Sales teams are research teams and PMs underutilize them
“The broader theme behind this next category is your sales team is a research team, and if you don't view them that way, you are missing out on half the value”
Kevin Yien Aug 18, 2024 ▶ 56:31 Unorthodox PM tips: Automating user insights, unselling candidates, decision logs, more | Kevin Yien
May 25, 2025 positive
Assertion Not checkable as stated
Making Retool's self-hosted tier self-serve intentionally reduced distracting sales pipeline
“Something quite controversial, which is to take the thing that our sales team was gated on a self-hosted version of retool and made that available self-serve to anybody who wanted it. They didn't have to talk to a salesperson and that kind of blew up the funne…”
Krithika Shankarraman May 25, 2025 ▶ 1:00:52 Growth tactics from OpenAI and Stripe’s first marketer | Krithika Shankarraman
Jan 1, 2026 bullish
Insight
Lemkin: AI agent sales teams match human productivity with far higher efficiency
“The pro, the net productivity is about the same. It's not better. It's not worse. But it's so much more efficient and it scales because software scales.”
Jason Lemkin Jan 1, 2026 ▶ 9:17 We replaced our sales team with 20 AI agents—here’s what happened next | Jason Lemkin (SaaStr)
Jan 1, 2026 positive
Insight
Lemkin: AI sales agents only succeed when trained on top-performer scripts
“They don't work out of the box. But when you dial them in, when you take your best person or your best script and you train an agent with your best person and best script, that agent can start to become a version of your best salesperson, your best person.”
Jason Lemkin Jan 1, 2026 ▶ 9:37 We replaced our sales team with 20 AI agents—here’s what happened next | Jason Lemkin (SaaStr)
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