Net Promoter Score

also referred to as: nps

9 statements across 7 episodes · 5 bullish · 3 bearish · 7 people on the record · first statement Feb 9, 2023 by Keith Yandell · across every show →

Everything said about Net Promoter Score, oldest first

Feb 9, 2023 positive
Assertion Not checkable as stated
Yandell: DoorDash NPS increased during early COVID despite app crashes
“The irony of it was, is our NPS was going up and that people were just so grateful to have the product.”
Keith Yandell Feb 9, 2023 ▶ 43:00 Leading with empathy | Keith Yandell (DoorDash, Uber)
Feb 19, 2023 bullish
Assertion Partly supported
Campbell: Freemium Customer NPS Is Typically Double That of Sales Converts
“And then on top of that, NPS or CSAT, we measured it through NPS, is typically about double.”
Patrick Campbell Feb 19, 2023 ▶ 1:02:36 10 lessons on bootstrapping a $200m business | Patrick Campbell (ProfitWell)
Feb 19, 2023 positive
Insight
Campbell: Companies with NPS over 20 should raise prices annually
“You should be increasing your overall price once per year. If you're building, if you're not building and your support sucks and your NPS is low, then, you know, don't worry about it. But if your NPS is over 20, which is not a very high NPS, you should raise y…”
Patrick Campbell Feb 19, 2023 ▶ 22:40 10 lessons on bootstrapping a $200m business | Patrick Campbell (ProfitWell)
Sep 24, 2023
Assertion Not checkable as stated
Wise found referral rates doubled at each step up the NPS scale
“When we overlaid the referral data over the NPS survey data, we saw something really interesting. Very low invite rates at one to six, and not just invite conversion rates of users that joined for invites. But when you've got people from six to the seven and e…”
Nilan Peiris Sep 24, 2023 ▶ 11:05 How to drive word of mouth | Nilan Peiris (CPO of Wise)
Dec 27, 2023 negative
Insight
Tavel: Sean Ellis 40% test beats NPS for finding product-market fit
“I don't like NPS for this. And I have a whole blog post on this. I like Sean Ellis's question of like, how disappointed would you be if this product disappeared? And I think it's, if you have at least 40% of people Respond that they'd be like very disappointed…”
Sarah Tavel Dec 27, 2023 ▶ 57:43 The hierarchy of engagement | Sarah Tavel (Benchmark, Greylock, Pinterest)
Jan 4, 2024 negative
Insight
Antin: NPS cannot be meaningfully benchmarked across companies
“The problem with that is the research shows that NPS is idiosyncratic. So it goes up and dows in, in ways that we don't understand. And there's a lot of inconsistency in how it's asked that creates variations in the data, which means it's not apples to apples.…”
Judd Antin Jan 4, 2024 ▶ 1:06:18 The UX Research reckoning is here | Judd Antin (Airbnb, Meta)
Jan 4, 2024 positive
Insight
Antin: CSAT is more precise and business-correlated than NPS
“Customer satisfaction, a simple CSAT metric is better. It has better data properties. It is more precise. It is more correlated to business outcomes.”
Judd Antin Jan 4, 2024 ▶ 1:05:18 The UX Research reckoning is here | Judd Antin (Airbnb, Meta)
Jul 11, 2024 positive
Assertion Not checkable as stated
Weinstein: Stripe Atlas maintains an 80+ NPS with a 50% response rate
“Atlas in the eighties with almost 50% response rate is quite high.”
Jeff Weinstein Jul 11, 2024 ▶ 1:46:45 Building product at Stripe: craft, metrics, and customer obsession | Jeff Weinstein (Product lead)
Jul 12, 2026 bearish
Assertion Supported
Segal: No tech role currently has a positive career Net Promoter Score
“What you're seeing here. Is that no one is a promoter of their role in tech right now. Not even founders who are by far the happiest, happy-go-lucky people in, in tech right now. Founders would not recommend their roles. Neither would people in sales or go to …”
Noam Segal Jul 12, 2026 ▶ 31:45 Why the AI’s honeymoon is ending (and tech workers are feeling it) | Noam Segal
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