marketing attribution
1 statements across 1 episodes · 0 bullish · 0 bearish · 1 people on the record · first statement May 7, 2023 by Jonathan Becker · across every show →
Everything said about marketing attribution, oldest first
May 7, 2023 neutral
Marketing attribution remains a subjective art rather than a permanently solved science
“Attribution as it stands in our industry is still an incredibly subjective art and somewhat of a science. It doesn't mean that it's impossible and it doesn't mean that there aren't varying degrees of sophistication as it relates to attribution, but we're still…”