Google Ventures
also referred to as: gv
part of Google
9 statements across 1 episodes · 6 bullish · 2 bearish · 1 people on the record · first statement Dec 1, 2024 by Michael Margolis · said 16 times in 4 episodes since 2022 · across every show →
Mentions by year
brought up most by Michael Margolis (7), Jake Knapp (4), Lenny Rachitsky (3), Ken Norton (1), Chris Hutchins (1)
tap a year for its mentions
2025 4 mentions in 1 episode
2024 9 mentions in 1 episode
Everything said about Google Ventures, oldest first
Dec 1, 2024 positive
Dec 1, 2024 neutral
Dec 1, 2024 negative
Margolis: Early customer research must exclude industry experts and domain insiders
“Another typical exclusion Criteria is I don't want somebody who knows too much. So your core bullseye customer, I want somebody who's pretty typical. So in this case, like if I were to find out that somebody was a pharmacist or worked in healthcare, I'm like, …”
Dec 1, 2024 positive
Margolis: Bullseye customer definitions must be comically narrow to reduce variables
“Comically narrow is exactly what it is. And there are times that teams will just be like, Oh, for God's sakes, Margolis, like, just like, this is too much. The reason that I do that is I'm pushing them to identify a person who they all would agree. This person…”
Dec 1, 2024 positive
Margolis: Five qualitative customer interviews reach data saturation
“And that idea of just doing five of them
You hit what's called data saturation. And so this is the thing in qualitative research where the kind of the common version of this is everybody after four or five is like, oh, for God's sakes, please don't let me sit …”
Dec 1, 2024 negative
Margolis: Teams should take manual notes instead of using AI during research
“We have people manually taking notes and not using AI to take notes. The reason for this is what we found is we want people to lean in to this experience. We want you to focus and engage and pay a lot of attention. And if you know somebody else is taking notes…”
Dec 1, 2024 positive
Dec 1, 2024 positive
Dec 1, 2024 positive
Margolis: Successful product building requires starting with a hyper-focused initial customer subset
“Every ambitious founder wants to build a product for everybody and we're investors. So at GV, we want them to be successful and to have these huge markets. But it doesn't start there. So to build successfully, usually you have to be much more focused and much …”