demand generation
1 statements across 1 episodes · 0 bullish · 0 bearish · 1 people on the record · first statement May 25, 2025 by Krithika Shankarraman · across every show →
Everything said about demand generation, oldest first
May 25, 2025
Startups with leaky funnels need product marketers, not demand gen hires
“Hiring a demand generator, maybe the worst thing that you can do versus thinking about more of a product marketer who's thinking about the competitive differentiation, the positioning, the sales enablement that gets more people through at the bottom.”