click-through rate
also referred to as: click through rate
2 statements across 2 episodes · 0 bullish · 1 bearish · 2 people on the record · first statement May 7, 2023 by Jonathan Becker · across every show →
Everything said about click-through rate, oldest first
May 7, 2023
Use ratio metrics like click-through rate when algorithms serve unequal ad impressions
“Sometimes like the ad serving algorithms, even when we set up a test structurally in that way, we'll serve one ad, you know, a different number of impressions than the other ad, in which case we then have to say, What is a leveling factor that allows us to loo…”
May 18, 2025 negative
Chennapragada: Using mature metrics for zero-to-one products creates false precision
“When you're looking at something zero to one,
If you decide on a metric too prematurely, that's false precision, first of all, right?
Like, you kind of I mean, CTR, when you have, like, thousand people, doesn't mean anything.
you know, retention also may not …”