Srinivasan: PLG fails in mid-market and enterprise due to sensitive data
Vikram Srinivasan · Finding the Needle in the Data Haystack: How AI is Revolutionizing Enterprise Decision-Making · Jun 27, 2025 · at 27:01
Vikram Srinivasan, co-founder and CEO of Needle.ai, discusses why product-led growth is ineffective for complex enterprise products dealing with sensitive corporate data.
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“Once you go to the mid market to large enterprises, you know, the swipe and buy kind of thing doesn't come into play because you're talking about sensitive data, right? And sensitive data cannot just fly and go into some other cloud infrastructure and stuff like that.”
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