Kluz: Niterra evaluates authentication startup to combat counterfeit spark plugs
Thomas Kluz · Strategic Corporate Venture Capital in Automotive, Healthcare, and Climate Tech with Niterra Ventures · Jul 25, 2025 · at 29:53
Thomas Kluz, Head of Investments at Niterra Ventures, explains how corporate strategic pain points like product counterfeiting guide corporate venture capital deal sourcing.
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“I'm actually working on an authentication play right now. So there's a company that's in the authentication space, right? So authenticating so it's real-time visibility of product. And making sure that it's authentic, right? And making sure it was manufactured where they said it was manufactured. And so authentication is a pinpoint. For all of our products. Right. We have spark plugs. We billions of spark plugs out on the road right now. And there are counterfeits out there. Right. And so we're trying to solve that using technology.”
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