Luke Cooper: Enterprise product-market fit requires surviving a renewal cycle
Luke Cooper · 21 - Unlocking Active Investment Success with Latimer Ventures' Founding General Partner, Luke Cooper · Feb 4, 2025 · at 6:47
Luke Cooper, Founding General Partner at Latimer Ventures, discusses how he evaluates enterprise software startups for product-market fit.
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“The yardstick is really, have you gone through a renewal cycle? Because it's one thing to sell into an enterprise, and I've done that when I was building Fixed.”
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