Pinnelli: 7-Eleven is creating omnichannel rewards across fuel, online, and stores
Malhar Pinnelli · Ep2: From GCC to Global Growth Hub: The 7-Eleven Playbook · Jan 27, 2026 · at 20:03
Malhar Pinnelli, VP of 7-Eleven's Global Solution Center, describes enterprise customer loyalty and promotion systems currently being developed by the India tech center.
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“Omni channel rewards platform. Right. Is being created so that they can access their reward points across the fuel, across online, across the store, and promotions, stacking the promotions, seamless promotions across the channels as well.”
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