Ambrose: Founders must be prepared to walk away from unreasonable enterprise clients
Jason Ambrose · Scaling Revenue Intelligence with Jason Ambrose of People.ai | The Innovators & Investors Podcast · Mar 24, 2026 · at 31:07
Jason Ambrose, CEO of People.ai, shares advice for founders dealing with obstinate enterprise clients during product implementation.
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“There's a line that that customer crosses where you say, this just isn't worth it for what I'm trying to do with the business. And you have to be able to say no with conviction, right? No, if a, this might be the end of this relationship and conversation. If you can get to a place to do that, it's important to draw the line.”
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