Posner: Revenue-generating software disrupted enterprise before back-office functions
Zach Posner · 4 - Investing in Legal Innovation with The LegalTech Fund's Co-Founder and Managing Director Zach Posner · Nov 12, 2024 · at 7:45
Zach Posner, Co-Founder of The LegalTech Fund, explains the historical sequence of enterprise vertical digitization to host Christian Marquez.
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“The ones that fell the quickest were the ones that Are in or around generating revenue. So if you think about the first type of technology that I think about in a meaningful way, it's probably like CRM technology. When sales technology designed to help accelerate sales, I would say that was the first wave when I think of Salesforce and those types of things. Then I think a lot of, a lot about marketing and marketing automation and things along those lines. Somewhere after that, I would say you had a lot of FinTech. Somewhere after that, more recently, we're seeing a lot of HR.”
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