Insight certainty 4/5 debate potential 2/5

Mukul Deora: Video games face unforgiving single-day launch pressure unlike tech startups

Mukul Deora · S2E8: Indian Mythology x Gaming: The Age of Bhaarat ft. Amish Tripathi & Mukul Deora · Mar 19, 2026 · at 55:56

Mukul Deora, founder of Tara Gaming, contrasts developing major entertainment IPs like video games with traditional iterative tech software startups.

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“In a startup, you have prototypes, and you can launch, you can soft test everything, and you can test a little bit, you can test a little bit more, you can test with one buyer, blah, blah, blah. In a game also, you're always testing, but ultimately, there's one day when you launch the game. That's it. You better have a good game”

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