Acxiom Paid One-Third of Its Market Cap for Unprofitable Startup LiveRamp
Anneka Gupta · Shifting Career Altitudes: Insights from a CPO That's Led Nearly Every Function | Anneka Gupta · Oct 10, 2024 · at 32:21
Anneka Gupta, former CPO of LiveRamp and Rubrik, discusses the scale and valuation of Acxiom's 2014 acquisition of LiveRamp.
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“Axiom paid a third of its market cap for a live ramp, a thirty million ARR company when Axiom probably had like, I don't remember, like probably eight hundred million in revenue at the time and high cash flow for this company that was like not profitable and had product market bet, but really small.”
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