vertical SaaS
1 statements across 1 episodes · 0 bullish · 1 bearish · 1 people on the record · first statement Feb 8, 2024 by Michael Cieri · across every show →
Everything said about vertical SaaS, oldest first
Feb 8, 2024 bearish
Vertical SaaS at the bottom of the market faces high CAC
“The catch on that, and like one of the tricks is just, it's very, very difficult to be able to build awareness and be able to acquire, at least at the bottom of the market, be able to acquire at an affordable CAC if you don't have really great brand awareness,…”