TikTok, every mention
5 scenes · ← back to TikTok
tap a year for its mentions
every year anyone Amjad Masad 2Adam Guild 2Sheila Joglekar Vashee 1Alex Kracov 1
Verbatim, from the transcripts: the passages where TikTok comes up
Playing it safe with marketing is the riskiest thing you can do | Sheila Joglekar Vashee (Figma CMO)
- ▶ 7:53 Sheila Joglekar Vashee Think about any spammy ad that you've seen on TikTok or other social media platforms or even, you know, some of the search ads.
Scrappy tactics and a huge post-COVID pivot | Adam Guild (Co-founder and CEO of Owner)
- ▶ 4:28 Adam Guild Then at some point when he was 14 or 15, he started building up his own social media following through posting on Instagram and then TikTok.
- ▶ 10:42 Adam Guild There's a intent-related reason why social media never works for local businesses, which is that when people are browsing Instagram or Facebook or TikTok, they aren't browsing with an intent to buy dog-earning services or
The secret lever Replit pulled to scale ahead of its competition | Amjad Masad (Co-founder and CEO)
- ▶ 29:03 Amjad Masad But what's interesting, and you see that now with TikTok, with TikTok adding shopping and live and all this other stuff, like Chinese software tend to grow a lot faster. 2 times in the scene
The Zero to One B2B marketing playbook | Alex Kracov (Lattice, Dock)
- ▶ 29:43 Alex Kracov Like maybe TikTok is like, you know, the, the emerging channel now and short form video is blowing up and is more important in a way that it wasn't before.