Kevin Busque

11 statements across 1 episodes · 1 bullish · 4 bearish · 1 people on the record · first statement Feb 20, 2025 by Kevin Busque · across every show →

On the record as a speaker too: Kevin Busque's record, appearances and statements → this page counts the times other people say the name.

Everything said about Kevin Busque, oldest first

Feb 20, 2025 neutral
Assertion Not checkable as stated
Busque: Guideline's plan acquisition is split 50/50 between self-serve and sales
“Roughly 50%, depending on how you measure it, is bought on our website, and then 50% goes through the sales process.”
Kevin Busque Feb 20, 2025 ▶ 56:41 Inside Guideline's mission to modernize 401(k)s | Kevin Busque (Co-founder and CEO)
Feb 20, 2025 negative
Opinion
Busque: Relying on legacy 401(k) providers like Ascensus was the wrong path
“Where a lot of other people were going to come from it from a financial point of view and think, why would you do that? Just hire a census or hire a matrix. And I knew they were going to go down the wrong path. And for us as software engineers, we're like, let…”
Kevin Busque Feb 20, 2025 ▶ 26:10 Inside Guideline's mission to modernize 401(k)s | Kevin Busque (Co-founder and CEO)
Feb 20, 2025 neutral
Assertion Not checkable as stated
Busque: Guideline lost 5% to 10% of early customers over auto-enrollment
“We definitely lost some early plans in the first 100. I would say we probably lost five, 10 plans.”
Kevin Busque Feb 20, 2025 ▶ 54:48 Inside Guideline's mission to modernize 401(k)s | Kevin Busque (Co-founder and CEO)
Feb 20, 2025 positive
Disclosure
Busque: Guideline replaced routine executive 1-on-1s with a group 'CEO Council'
“So some of the things that we did early on is we came up with a CEO council. This is just a council where I bring all the executives together. I talk to them in a group. I don't have to relay what one said to the other. We just kind of all do it together. It's…”
Kevin Busque Feb 20, 2025 ▶ 1:20:40 Inside Guideline's mission to modernize 401(k)s | Kevin Busque (Co-founder and CEO)
Feb 20, 2025
Disclosure
Busque: Guideline's first product was a 401(k) fee estimator lookup tool
“Early on, our very first product wasn't for one K wasn't guideline. It was really just surfacing these fees to the people that were already participating in a for one K. So we built this tool so you could look up your for one K. And we would give you an estima…”
Kevin Busque Feb 20, 2025 ▶ 24:36 Inside Guideline's mission to modernize 401(k)s | Kevin Busque (Co-founder and CEO)
Feb 20, 2025 negative
What-if
Busque: TaskRabbit launched five years too early for the market
“If you look about, you know, look at TaskRabbit, we were too early. Like we should have waited five years, followed on Uber or something like that. Like we could have done that a totally different way, but definitely some timing, right time, right place, solvi…”
Kevin Busque Feb 20, 2025 ▶ 1:17:42 Inside Guideline's mission to modernize 401(k)s | Kevin Busque (Co-founder and CEO)
Feb 20, 2025 neutral
Disclosure
Busque: Guideline initially tried to buy HR.com to build an HRIS
“So I had gone down this path of buying HR.com, and I thought that we could actually get it because it had been like inherited and moved around a bunch of times. I'm like, man, this could just be like the whole thing. Like, let's just go and become, you know, n…”
Kevin Busque Feb 20, 2025 ▶ 1:23:02 Inside Guideline's mission to modernize 401(k)s | Kevin Busque (Co-founder and CEO)
Feb 20, 2025 negative
Assertion Not checkable as stated
Busque: TaskRabbit's 401(k) had only 36% participation, mostly directors and above
“It was a 36%. I remember this number because I was like, So flabbergasted when I found out about it, 36% participation rate, and it happened to be pretty much director and above, right? The younger folks weren't using it in any way.”
Kevin Busque Feb 20, 2025 ▶ 4:21 Inside Guideline's mission to modernize 401(k)s | Kevin Busque (Co-founder and CEO)
Feb 20, 2025 neutral
Disclosure
Busque: Founders cashed out IBM pension to bootstrap TaskRabbit
“Most people don't know, but we actually, Leah and I, at the time when we founded TaskRabbit, we actually cashed out some IBM pension to go and start TaskRabbit. We bootstrapped TaskRabbit for a couple of years before we took the first investment.”
Kevin Busque Feb 20, 2025 ▶ 6:56 Inside Guideline's mission to modernize 401(k)s | Kevin Busque (Co-founder and CEO)
Feb 20, 2025 negative
Disclosure
Busque: I swore to never build a transaction-based company again after TaskRabbit
“The thing that I also said I would never do again would be a transaction-based company. I love the recurring revenue model, like AR is, like, just where it's at. At TaskRabbit, it was like, all right, get all these tasks posted, and then at the end of the day,…”
Kevin Busque Feb 20, 2025 ▶ 1:08:39 Inside Guideline's mission to modernize 401(k)s | Kevin Busque (Co-founder and CEO)
Feb 20, 2025
Assertion Not checkable as stated
Busque: 1.6% 401(k) fees cost individuals up to $600K over 20 years
“Like take it to an individual and show them how much money they're losing over the next 20 years just by paying those fees. And it's a large sum of money. Some of it is 400 to 600,000 dollars. The difference between 1.6% and eight basis points. It's a ton of m…”
Kevin Busque Feb 20, 2025 ▶ 25:22 Inside Guideline's mission to modernize 401(k)s | Kevin Busque (Co-founder and CEO)
Made with StarZero

Turn any episode into a week of clips.

This entire site, about 80 episodes transcribed, diarized, checked and made playable, runs on the StarZero media pipeline. Drop in your own episode and the podcast clipper finds the moments worth sharing, cuts them, captions them, and reframes them for every feed.