Chief Marketing Officer
also referred to as: cmo · cmos
6 statements across 3 episodes · 4 bullish · 0 bearish · 3 people on the record · first statement Oct 26, 2023 by Ashley Kramer · across every show →
Everything said about Chief Marketing Officer, oldest first
Oct 26, 2023 positive
Enterprise CTOs avoid CMOs but will gladly meet with Chief Strategy Officers
“Which, what CTO wants to talk to the CMO of DevSecOps? Like my platform, but they definitely want to talk to somebody that is working on understanding their needs. That was a former customer and that wants to come back with a team and understand, are we strate…”
Oct 26, 2023 positive
Early open-source startups do not need formal marketing teams or CMOs
“And so you don't necessarily need a CMO or anybody in marketing to really drive this when you start as that, as your root, as open source as your root, you open it up for the people that are contributing to the product that clearly believe in it because they'r…”
Aug 1, 2024 neutral
Muthukumar: Limiting ChatGPT to Writing Copy Is a Mistake for CMOs
“In terms of overall though, in my conversations with CMOs and marketing leaders, I feel like most people are kind of making a mistake. They kind of go out and deploy ChatGPT into their workforce, but they expect it primarily used for writing, like whether it's…”
Jun 4, 2026
Operating as a public company CMO feels largely the same as private
“What surprised me is how little is different, actually, and the reason for that is you have to be tighter on process in the sense that you've got to be able to forecast what you're going to do for a quarter. You've got to be really tight and clear on budget an…”
Jun 4, 2026 positive
Working as an investor was the best preparation for the CMO role
“For me, the best lesson in how to operate as a CMO was spending some time in investing because I had the objective perspective of the companies that I was working with so closely and investing in, and I was able to sit at, you know, at that level as the invest…”
Jun 4, 2026 positive
CMOs evaluate resource allocation through a CEO or board-level lens
“When you're a CMO, you have to think about the company and the business in a bigger way. When you're a VP or SVP, you have to keep that in mind, but your job is to get an initiative through. Launch a campaign do a big product push, et cetera. When you're a CMO…”