Spector: Clean tech startups build complex grid tools disconnected from consumers
Julian Spector · A new catalyst for the smart home: electrify everything · Feb 8, 2023 · at 10:33
Canary Media reporter Julian Spector discusses why clean energy companies struggle to bridge the gap between utility-level grid challenges and consumer adoption.
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“So I think a critique that you can make of the clean energy industry writ large, this is generalizing a little bit, but there's a lot of companies that are very good at tackling these thorny, wonky, Really complicated grid problems, engineering problems, design challenges, and coming up with these really complex but interesting solutions that some would call fascinating, perhaps. But that's often happening at a, at an extreme distance from any sort of consumer-friendly conversation or understanding.”
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