The Wisdom Wall
10 quotable lessons, heuristics and mental models. Every one is playable at the moment it was said. No fortune cookies allowed.
“300 dollars. What I learned early on is no man's land. You should either charge thousands and thousands or tens of thousands of dollars or like a 150 bucks. 300 dollars is no man's land. That's, it was a bad, I really screwed that pricing point up, and the research, by the way, told me I was wrong before I even started…”
“The name of the game is basically like, that's why I read biographies. It's, it's just copy what others have done that's worked and, and try to avoid the mistakes that cost them a lot of like headache. And I'm not trying to invent anything new. We can, I can get real philosophical and say very few things are actually…”
“Hand-to-hand combat stuff, like, really works, and it's still really effective, and it's not that hard to get to a million a year in revenue doing that stuff if you give it six months of, like, every day, 40 hours a week.”
“However, if you're poor, like I was, if you're just getting started out, I would rank The passion part the lowest, and I would rake the, what the world needs and what they're willing to pay for the highest.”
“Most of my businesses are very, very simple arithmetic, where it's like, hey, look, if I can get a million or two million people to subscribe to this thing, And I get, if I can get ads at this rate and fill this many ads, I think this could make like a hundred million dollars a year or something like that.”
“And my opinion is like a company that has billions of revenue or is a public They have so much data and intel on, like, where the world's heading that I can just piggyback off of their intel.”
“in my opinion, entrepreneurs who basically had a smaller exit compared to what they eventually launched, But in doing that small thing, it gives you a lot of freedom and breathing room to kind of focus on what you can do to create legacy, to create something much larger.”
“So before I do anything, and this is probably a huge mistake that most people make, is they don't pick a goal Or a timeline.”
“Direct means that someone's typing a website to their URL, and that's the most important, because if you really love a website, like Netflix, you're gonna type in netflix.com. Search is really important, because if you rank high in Google, that means someone's gonna find you, hopefully, consistency. That's the second…”
“I've learned that it's an incredibly profitable business model if you can rank high in Google and refer people to a tech product that costs hundreds of dollars. The reason being is it's a tech product versus... A consumer, like a, like a deodorant or some type of consumer good, the margins are significantly higher on…”