Warby Parker, every mention
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tap a year for its mentions
every year anyone Alex Lieberman 7
Verbatim, from the transcripts: the passages where Warby Parker comes up
The Dangers of LTV
- ▶ 21:50 Alex Lieberman By the way, this essay was written before the DTC boom, but this is the story of so many direct-to-consumer companies, whether it's Away Luggage, Casper, Warby, et cetera.
13 Dangerous Psychological Biases
- ▶ 12:34 Alex Lieberman I think about how the pricing of Louis Vuitton signals exceptional quality to customers in the same way that the Wharton professor who advised the founders of Warby Parker said that they couldn't price their glasses at 49 dollars even if…
5 Lessons from Allbirds' Journey to IPO
- ▶ 6:13 Alex Lieberman Warby Parker, I would say the first direct-to-consumer brand to launch, I believe in 2010, raised five hundred and thirty-five million dollars, and went from sunglass company to iCompany. 2 times in the scene
- ▶ 8:37 Alex Lieberman The second reason is companies have looked at the price performance of Casper, which was considered one of the OG direct-to-consumer brands in the space alongside Warby Parker,
- ▶ 13:45 Alex Lieberman You know, I think what happened in this evolution of direct to consumer brands that initially we saw with Warby and with Casper is people started to become really skeptical as they saw Casper going into Walmart. 2 times in the scene