small, medium-sized businesses

“So I would try to understand what is the core problem that an SMB faces that is not being solved by their existing software. And I would try to focus on, you know, almost like what is the Trojan horse product that would make a, an SMB super sticky where then y…”

“I generally think the best products for SMBs or early stage startups are self-service software because I think Every agency has a natural bias to work with enterprise customers.”