paid marketing

3 statements across 3 episodes · 0 bullish · 0 bearish · 3 people on the record · first statement Jun 2, 2021 by Alex Lieberman · across every show →

Everything said about paid marketing, oldest first

Jun 2, 2021

Insight

Lieberman: Over-reliance on paid ads or SEO inevitably slows company growth

“I can tell you from seeing it, companies get addicted to spending money on paid marketing on platforms or get addicted to just SEO. Then they find their growth slowing and they have no other ways to grow because they haven't thought about it proactively.”

Alex Lieberman Jun 2, 2021 ▶ 6:37 Fight for Your Customers

Mar 21, 2023 neutral

Insight

Pujji: A 10% to 20% ad improvement is incremental, not a true champion

“Carolyn, if something is 10 or 20% better, it's not actually better. Like, it's not a champion. It's just another iterative sort of, like, incremental ad. And, you know, she's never experienced this, and I think you probably have with the brew. I have a millio…”

Jesse Pujji Mar 21, 2023 ▶ 5:39 Rolex Is A Nonprofit + When To Disrupt Your Own Business

Oct 16, 2023 neutral

Disclosure

Growth Assistant Reached Its Scale Without Meaningful Paid Marketing Spend

“We've never done any paid marketing or any real meaningful paid marketing.”

Jesse Poogee Oct 16, 2023 ▶ 21:57 How My Company Went From Zero to a $10 Million Run Rate

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paid marketing

Everything said about paid marketing, oldest first

Turn any episode into a week of clips.