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Deckers Brands

also referred to as: decker's · deckers

2 statements across 1 episodes · 2 bullish · 0 bearish · 1 people on the record · first statement Aug 25, 2023 by Alex Lieberman · said 1 times in 1 episodes since 2023 · across every show →

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brought up most by Alex Lieberman (1)

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Everything said about Deckers Brands, oldest first

Aug 25, 2023 bullish
Assertion Supported
Hoka grew from under 10% to nearly 40% of Deckers' total revenue
“In 2018, when Hoka did a hundred fifty three million in revenue, the brand was responsible for less than 10% of Decker's revenues. Now, it accounts for nearly 40%.”
Alex Lieberman Aug 25, 2023 ▶ 2:58 How Hoka Ran Away With The Competition
Aug 25, 2023 positive
Assertion Supported
Deckers acquired Hoka for a reported $1M in 2012
“In 2012, the oversized sneaker brand Hoka was doing around three million dollars in revenue, and it was bought by Deckers, the owner of Ugg and Teva and a few other brands, and Deckers bought Hoka for a reported million dollars.”
Alex Lieberman Aug 25, 2023 ▶ 1:15 How Hoka Ran Away With The Competition
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