BeReal
also referred to as: be real
1 statements across 1 episodes · 0 bullish · 0 bearish · 1 people on the record · first statement Oct 25, 2022 by Sophia Amoruso · said 3 times in 1 episodes since 2022 · across every show →
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brought up most by Alex Lieberman (2), Jesse Pujji (1)
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Everything said about BeReal, oldest first
Oct 25, 2022
Amoruso: Scarcity mechanisms drive habit formation across social media and retail
“I think scarcity is a really big mechanism, which Be Real is capitalizing on. I think with TikTok, even the trends are a bit of a scarcity model in terms of like, you need to get on this now. It's going to become outdated. Same with fashion, same with news. So…”