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advertising deals

2 statements across 2 episodes · 1 bullish · 1 bearish · 1 people on the record · first statement Jan 20, 2021 by Alex Lieberman · across every show →

Everything said about advertising deals, oldest first

Jan 20, 2021 positive
Assertion Not checkable as stated
Lieberman: Morning Brew Ad Deals Came From Parents of College Readers
“We have found on multiple occasions where Morning Brew advertising deals have come from people who found out about the newsletter from their kids who are in college.”
Alex Lieberman Jan 20, 2021 ▶ 10:59 How We Grew From 0 to 2.5 million
Nov 10, 2023 negative
Insight
Lieberman: Relying only on ad deals is unsustainable for creators
“There's a very big difference between being a creator and being an entrepreneur, and a lot of these creators do not know how to build a business on top of their audience. The only thing they know how to do is create content and then get advertising deals, and …”
Alex Lieberman Nov 10, 2023 ▶ 16:31 Dear Diary: Lenses in Life, The Idea Maze, Messy Middle
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