Baszucki: Roblox modeled Builders Club after Club Penguin's subscription
David Baszucki · Roblox’s David Baszucki Built the Biggest Playground on Earth · Apr 26, 2026 · at 38:16
Roblox founder David Baszucki explains the origins of Roblox's first monetization product, Builders Club.
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“At that time, Club Penguin had a club membership. Can we just charge people five bucks a month for something? So we worked on that for a while, and so we had this thing called Builder's Club.”
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