Go Direct the manifesto
1 statements across 1 episodes · 0 bullish · 1 bearish · 1 people on the record · first statement Aug 12, 2026 by Lulu Cheng Meservey · across every show →
Everything said about Go Direct the manifesto, oldest first
Aug 12, 2026 negative
Traditional PR is dead; filtering corporate messages through intermediaries fails
“The key idea in the manifesto is that traditional PR as we know it is dead. Maybe you can see the body, but it doesn't have a pulse. And it's a good thing, because traditional PR meant that you would have to filter your message through somebody else's prism.”