Stern: Embedded accounts allow every company to build a neobanking arm
Henri Stern · Stablecoin special: Zach Abrams (Bridge) and Henri Stern (Privy) · Nov 4, 2025 · at 17:18
Henri Stern, CEO and co-founder of Privy, discusses the business incentives for platforms to integrate embedded financial rails and accounts directly into their applications.
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“Beyond that, there's a reality which is, you get to have a relationship with your user that's much longer lasting. Ostensibly Uber has done this where Uber drivers get financing for their cars via Uber, but now any company can really do this where instead of like paying out and then the relationship ends because the bank now owns the user, they can maintain a relationship with the user via these accounts that they enable. So every company ostensibly Has a neobanking arm that they can build into this to create a much tighter loop of benefits to their constituency.”
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