Nov 11, 2019 · 1h 11m · capital-allocators

Jason Karp – From Hedge Funds to Health and Wellness at HumanCo (First Meeting, EP.12)

Jason Karp · 55m spoken Ted Seides · 9m spoken
0:00 / 0:00

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In this episode of Capital Allocators, host Ted Seides interviews Jason Karp, founder and CEO of HumanCo, about his journey from quantitative and fundamental hedge fund management to mission-driven wellness entrepreneurship. Karp discusses cognitive decision frameworks, structural flaws in modern hedge funds, and how overcoming chronic illness inspired the creation of Hu Kitchen and HumanCo.

How this conversation actually went

Every chapter scored 0–10 on four independent dynamics. Hover any point for the reasoning behind the score. Ted holds 15% of the talking time here. How this is scored →

Ted as informed peer 4.1 Guest teaching 4.8 Guest disagreement 1.6 Ted pushing back 1.4
05100:0015:0030:0045:001:00:006:33–10:15 · Ted as informed peer 3/10 Karp's Early Career: Quant Arbitrage to Fundamental Investing Ted opens the interview by inviting Jason to share his background. Jason provides a detailed narrative detailing his evolution from quantitative arbitrage to fundamental behavioral investing, explaining why human judgment remains the enduring edge in finance.10:15–15:32 · Ted as informed peer 4/10 Mental Models: Checklists, Poker, and Positional Chess Ted asks how Jason implemented behavioral tools when starting Tourbillon. Jason delivers an extensive tutorial on checklists, poker pot odds, and the strategic distinction between combinational and positional chess.15:32–20:34 · Ted as informed peer 5/10 The Tourbillon Capital Experience and Entrepreneurial Edge Ted draws on his shared history with Jason regarding early-stage funds to explore Tourbillon's trajectory. Jason reflects on the difficulty of low-beta alpha generation and his realization that he preferred entrepreneurial building over short-term screen-based trading.20:34–25:11 · Ted as informed peer 6/10 Assessing Modern Hedge Funds and Structural Mismatches Ted asks Jason for his assessment of the hedge fund industry and actively challenges his bearish stance by asking how he reconciles that view with elite practitioners he still respects. Jason argues that structural duration mismatches, rather than lack of intellect, doom most conventional funds.25:11–28:36 · Ted as informed peer 3/10 Relocating to Austin and Environmental Optimization Ted asks about Jason's personal move from New York to Austin. Jason explains how Austin's climate, outdoor culture, tax regime, and lower toxicity better suit his autoimmune health profile.28:37–41:53 · Ted as informed peer 3/10 Ridgeline Sponsor Message Following a sponsor break, Jason recounts his health crisis, severe autoimmune deterioration, and how defying conventional medical advice by overhauling his lifestyle cured his degenerative eye condition, ultimately leading to the launch of Hu Kitchen.41:53–47:16 · Ted as informed peer 4/10 Founding HumanCo: A Mission-Driven Holding Company Ted prompts Jason to define HumanCo's structural strategy. Jason outlines a Berkshire Hathaway model aimed at consumables, critiquing corporate cost-cutting trends that degraded product quality and eroded consumer trust.47:16–57:35 · Ted as informed peer 5/10 Applying Data Science, AI, and Incubation to Brand Building Ted asks for specific applications of data science and probes how the holding company allocates capital. Jason outlines stockout detection algorithms, attacks inflated venture capital valuations in CPG, and argues that fanatic incubation creates durable alpha.57:35–1:04:22 · Ted as informed peer 4/10 Addressing the Vaping Crisis: Clean Hardware and AirGraft Ted brings up the ongoing public health controversy around vaping. Jason explains the biochemical mechanics of vaporization versus combustion and details how AirGraft utilizes microchipped hardware and third-party testing to eliminate adulterants.6:33–10:15 · Guest teaching 4/10 Karp's Early Career: Quant Arbitrage to Fundamental Investing Ted opens the interview by inviting Jason to share his background. Jason provides a detailed narrative detailing his evolution from quantitative arbitrage to fundamental behavioral investing, explaining why human judgment remains the enduring edge in finance.10:15–15:32 · Guest teaching 5/10 Mental Models: Checklists, Poker, and Positional Chess Ted asks how Jason implemented behavioral tools when starting Tourbillon. Jason delivers an extensive tutorial on checklists, poker pot odds, and the strategic distinction between combinational and positional chess.15:32–20:34 · Guest teaching 4/10 The Tourbillon Capital Experience and Entrepreneurial Edge Ted draws on his shared history with Jason regarding early-stage funds to explore Tourbillon's trajectory. Jason reflects on the difficulty of low-beta alpha generation and his realization that he preferred entrepreneurial building over short-term screen-based trading.20:34–25:11 · Guest teaching 5/10 Assessing Modern Hedge Funds and Structural Mismatches Ted asks Jason for his assessment of the hedge fund industry and actively challenges his bearish stance by asking how he reconciles that view with elite practitioners he still respects. Jason argues that structural duration mismatches, rather than lack of intellect, doom most conventional funds.25:11–28:36 · Guest teaching 3/10 Relocating to Austin and Environmental Optimization Ted asks about Jason's personal move from New York to Austin. Jason explains how Austin's climate, outdoor culture, tax regime, and lower toxicity better suit his autoimmune health profile.28:37–41:53 · Guest teaching 6/10 Ridgeline Sponsor Message Following a sponsor break, Jason recounts his health crisis, severe autoimmune deterioration, and how defying conventional medical advice by overhauling his lifestyle cured his degenerative eye condition, ultimately leading to the launch of Hu Kitchen.41:53–47:16 · Guest teaching 5/10 Founding HumanCo: A Mission-Driven Holding Company Ted prompts Jason to define HumanCo's structural strategy. Jason outlines a Berkshire Hathaway model aimed at consumables, critiquing corporate cost-cutting trends that degraded product quality and eroded consumer trust.47:16–57:35 · Guest teaching 5/10 Applying Data Science, AI, and Incubation to Brand Building Ted asks for specific applications of data science and probes how the holding company allocates capital. Jason outlines stockout detection algorithms, attacks inflated venture capital valuations in CPG, and argues that fanatic incubation creates durable alpha.57:35–1:04:22 · Guest teaching 6/10 Addressing the Vaping Crisis: Clean Hardware and AirGraft Ted brings up the ongoing public health controversy around vaping. Jason explains the biochemical mechanics of vaporization versus combustion and details how AirGraft utilizes microchipped hardware and third-party testing to eliminate adulterants.6:33–10:15 · Guest disagreement 1/10 Karp's Early Career: Quant Arbitrage to Fundamental Investing Ted opens the interview by inviting Jason to share his background. Jason provides a detailed narrative detailing his evolution from quantitative arbitrage to fundamental behavioral investing, explaining why human judgment remains the enduring edge in finance.10:15–15:32 · Guest disagreement 1/10 Mental Models: Checklists, Poker, and Positional Chess Ted asks how Jason implemented behavioral tools when starting Tourbillon. Jason delivers an extensive tutorial on checklists, poker pot odds, and the strategic distinction between combinational and positional chess.15:32–20:34 · Guest disagreement 1/10 The Tourbillon Capital Experience and Entrepreneurial Edge Ted draws on his shared history with Jason regarding early-stage funds to explore Tourbillon's trajectory. Jason reflects on the difficulty of low-beta alpha generation and his realization that he preferred entrepreneurial building over short-term screen-based trading.20:34–25:11 · Guest disagreement 2/10 Assessing Modern Hedge Funds and Structural Mismatches Ted asks Jason for his assessment of the hedge fund industry and actively challenges his bearish stance by asking how he reconciles that view with elite practitioners he still respects. Jason argues that structural duration mismatches, rather than lack of intellect, doom most conventional funds.25:11–28:36 · Guest disagreement 1/10 Relocating to Austin and Environmental Optimization Ted asks about Jason's personal move from New York to Austin. Jason explains how Austin's climate, outdoor culture, tax regime, and lower toxicity better suit his autoimmune health profile.28:37–41:53 · Guest disagreement 2/10 Ridgeline Sponsor Message Following a sponsor break, Jason recounts his health crisis, severe autoimmune deterioration, and how defying conventional medical advice by overhauling his lifestyle cured his degenerative eye condition, ultimately leading to the launch of Hu Kitchen.41:53–47:16 · Guest disagreement 2/10 Founding HumanCo: A Mission-Driven Holding Company Ted prompts Jason to define HumanCo's structural strategy. Jason outlines a Berkshire Hathaway model aimed at consumables, critiquing corporate cost-cutting trends that degraded product quality and eroded consumer trust.47:16–57:35 · Guest disagreement 2/10 Applying Data Science, AI, and Incubation to Brand Building Ted asks for specific applications of data science and probes how the holding company allocates capital. Jason outlines stockout detection algorithms, attacks inflated venture capital valuations in CPG, and argues that fanatic incubation creates durable alpha.57:35–1:04:22 · Guest disagreement 2/10 Addressing the Vaping Crisis: Clean Hardware and AirGraft Ted brings up the ongoing public health controversy around vaping. Jason explains the biochemical mechanics of vaporization versus combustion and details how AirGraft utilizes microchipped hardware and third-party testing to eliminate adulterants.6:33–10:15 · Ted pushing back 1/10 Karp's Early Career: Quant Arbitrage to Fundamental Investing Ted opens the interview by inviting Jason to share his background. Jason provides a detailed narrative detailing his evolution from quantitative arbitrage to fundamental behavioral investing, explaining why human judgment remains the enduring edge in finance.10:15–15:32 · Ted pushing back 1/10 Mental Models: Checklists, Poker, and Positional Chess Ted asks how Jason implemented behavioral tools when starting Tourbillon. Jason delivers an extensive tutorial on checklists, poker pot odds, and the strategic distinction between combinational and positional chess.15:32–20:34 · Ted pushing back 1/10 The Tourbillon Capital Experience and Entrepreneurial Edge Ted draws on his shared history with Jason regarding early-stage funds to explore Tourbillon's trajectory. Jason reflects on the difficulty of low-beta alpha generation and his realization that he preferred entrepreneurial building over short-term screen-based trading.20:34–25:11 · Ted pushing back 4/10 Assessing Modern Hedge Funds and Structural Mismatches Ted asks Jason for his assessment of the hedge fund industry and actively challenges his bearish stance by asking how he reconciles that view with elite practitioners he still respects. Jason argues that structural duration mismatches, rather than lack of intellect, doom most conventional funds.25:11–28:36 · Ted pushing back 1/10 Relocating to Austin and Environmental Optimization Ted asks about Jason's personal move from New York to Austin. Jason explains how Austin's climate, outdoor culture, tax regime, and lower toxicity better suit his autoimmune health profile.28:37–41:53 · Ted pushing back 1/10 Ridgeline Sponsor Message Following a sponsor break, Jason recounts his health crisis, severe autoimmune deterioration, and how defying conventional medical advice by overhauling his lifestyle cured his degenerative eye condition, ultimately leading to the launch of Hu Kitchen.41:53–47:16 · Ted pushing back 1/10 Founding HumanCo: A Mission-Driven Holding Company Ted prompts Jason to define HumanCo's structural strategy. Jason outlines a Berkshire Hathaway model aimed at consumables, critiquing corporate cost-cutting trends that degraded product quality and eroded consumer trust.47:16–57:35 · Ted pushing back 2/10 Applying Data Science, AI, and Incubation to Brand Building Ted asks for specific applications of data science and probes how the holding company allocates capital. Jason outlines stockout detection algorithms, attacks inflated venture capital valuations in CPG, and argues that fanatic incubation creates durable alpha.57:35–1:04:22 · Ted pushing back 1/10 Addressing the Vaping Crisis: Clean Hardware and AirGraft Ted brings up the ongoing public health controversy around vaping. Jason explains the biochemical mechanics of vaporization versus combustion and details how AirGraft utilizes microchipped hardware and third-party testing to eliminate adulterants.

speaking balance: gold is Ted, purple is the guest (3 minute bins)

0:00 · Ted 100% · guest 0%0:00 · Ted 100% · guest 0%3:00 · Ted 100% · guest 0%3:00 · Ted 100% · guest 0%6:00 · Ted 19.7% · guest 80.3%6:00 · Ted 19.7% · guest 80.3%9:00 · Ted 10.2% · guest 89.8%9:00 · Ted 10.2% · guest 89.8%12:00 · Ted 0% · guest 100%12:00 · Ted 0% · guest 100%15:00 · Ted 4.6% · guest 95.4%15:00 · Ted 4.6% · guest 95.4%18:00 · Ted 2.4% · guest 97.6%18:00 · Ted 2.4% · guest 97.6%21:00 · Ted 15% · guest 85%21:00 · Ted 15% · guest 85%24:00 · Ted 9.2% · guest 90.8%24:00 · Ted 9.2% · guest 90.8%27:00 · Ted 39.3% · guest 60.7%27:00 · Ted 39.3% · guest 60.7%30:00 · Ted 0.4% · guest 99.6%30:00 · Ted 0.4% · guest 99.6%33:00 · Ted 0% · guest 100%33:00 · Ted 0% · guest 100%36:00 · Ted 0% · guest 100%36:00 · Ted 0% · guest 100%39:00 · Ted 3.4% · guest 96.6%39:00 · Ted 3.4% · guest 96.6%42:00 · Ted 2.1% · guest 97.9%42:00 · Ted 2.1% · guest 97.9%45:00 · Ted 1.9% · guest 98.1%45:00 · Ted 1.9% · guest 98.1%48:00 · Ted 5.9% · guest 94.1%48:00 · Ted 5.9% · guest 94.1%51:00 · Ted 5.2% · guest 94.8%51:00 · Ted 5.2% · guest 94.8%54:00 · Ted 2.1% · guest 97.9%54:00 · Ted 2.1% · guest 97.9%57:00 · Ted 5.8% · guest 94.2%57:00 · Ted 5.8% · guest 94.2%1:00:00 · Ted 0% · guest 100%1:00:00 · Ted 0% · guest 100%1:03:00 · Ted 7.4% · guest 92.6%1:03:00 · Ted 7.4% · guest 92.6%1:06:00 · Ted 11.2% · guest 88.8%1:06:00 · Ted 11.2% · guest 88.8%1:09:00 · Ted 13.2% · guest 86.8%1:09:00 · Ted 13.2% · guest 86.8%
Sharpest disagreement ▶ 53:20 CPG startup bubble dismissal

Jason forcefully dismisses the prevailing venture capital model in consumer goods, warning that unprofitable startups trading on unrealistic revenue multiples are heading for an abrupt 1999-style wipeout.

Hardest push from Ted ▶ 22:03 Testing the hedge fund critique

Ted directly pushes back against Jason's skeptical assessment of modern hedge funds, pressing him on how he justifies that view when evaluating top-tier investors who remain world-class practitioners.

Biggest teaching moment ▶ 35:50 Overturning medical orthodoxy on keratoconus

Jason explains how he empirically disproved his ophthalmologist's degenerative diagnosis through strict lifestyle intervention, illustrating how conventional medicine often overlooks the therapeutic impact of nutrition and sleep.

Ted holds their own ▶ 22:03 Nuancing structural vs talent limitations

Ted leverages his allocator expertise to probe the tension between industry structural headwinds and idiosyncratic manager skill, forcing Jason to refine his critique around fund duration and mandate flexibility.

the scores for every segment, with the reasoning behind each
ChapterTopicTed as informed peerGuest teachingGuest disagreementTed pushing backWhy
Karp's Early Career: Quant Arbitrage to Fundamental Investing 3411 Ted opens the interview by inviting Jason to share his background. Jason provides a detailed narrative detailing his evolution from quantitative arbitrage to fundamental behavioral investing, explaining why human judgment remains the enduring edge in finance.
Mental Models: Checklists, Poker, and Positional Chess 4511 Ted asks how Jason implemented behavioral tools when starting Tourbillon. Jason delivers an extensive tutorial on checklists, poker pot odds, and the strategic distinction between combinational and positional chess.
The Tourbillon Capital Experience and Entrepreneurial Edge 5411 Ted draws on his shared history with Jason regarding early-stage funds to explore Tourbillon's trajectory. Jason reflects on the difficulty of low-beta alpha generation and his realization that he preferred entrepreneurial building over short-term screen-based trading.
Assessing Modern Hedge Funds and Structural Mismatches 6524 Ted asks Jason for his assessment of the hedge fund industry and actively challenges his bearish stance by asking how he reconciles that view with elite practitioners he still respects. Jason argues that structural duration mismatches, rather than lack of intellect, doom most conventional funds.
Relocating to Austin and Environmental Optimization 3311 Ted asks about Jason's personal move from New York to Austin. Jason explains how Austin's climate, outdoor culture, tax regime, and lower toxicity better suit his autoimmune health profile.
Ridgeline Sponsor Message 3621 Following a sponsor break, Jason recounts his health crisis, severe autoimmune deterioration, and how defying conventional medical advice by overhauling his lifestyle cured his degenerative eye condition, ultimately leading to the launch of Hu Kitchen.
Founding HumanCo: A Mission-Driven Holding Company 4521 Ted prompts Jason to define HumanCo's structural strategy. Jason outlines a Berkshire Hathaway model aimed at consumables, critiquing corporate cost-cutting trends that degraded product quality and eroded consumer trust.
Applying Data Science, AI, and Incubation to Brand Building 5522 Ted asks for specific applications of data science and probes how the holding company allocates capital. Jason outlines stockout detection algorithms, attacks inflated venture capital valuations in CPG, and argues that fanatic incubation creates durable alpha.
Addressing the Vaping Crisis: Clean Hardware and AirGraft 4621 Ted brings up the ongoing public health controversy around vaping. Jason explains the biochemical mechanics of vaporization versus combustion and details how AirGraft utilizes microchipped hardware and third-party testing to eliminate adulterants.

Statements from this episode (14)

Opinion
Karp: Pure quantitative trading has become a technological arms race for speed
“Primarily because I sort of felt like it was an arms race, which it certainly has become, but where it was just sort of a race for people who had faster machines and faster connections to the New York Stock Exchange.”
Jason Karp Nov 11, 2019 ▶ 8:00
Insight
Karp: Discoverable market anomalies get arbitraged away, but disciplined human judgment does not
“And I had a mentor a long time ago who told me that he believed that almost everything that was discoverable in finance would be arbitraged away, but human judgment would not, and that human judgment, good judgment, was rare, and that balancing it with emotion…”
Jason Karp Nov 11, 2019 ▶ 8:26
Insight
Karp: High intelligence does not replace the need for checklists
“What you realize when you read all the science is that it doesn't matter how smart you are, you still need the process, and you still need the checklist, because there's all sorts of ways that you can self-sabotage and not realize it.”
Jason Karp Nov 11, 2019 ▶ 11:00
Insight
Karp: Poker teaches core investment principles faster than investing
“Poker has all the same principles that I think make a good investor, except what's amazing about poker is you learn them much faster. The concepts of pot odds, And money management, and basically process over outcome.”
Jason Karp Nov 11, 2019 ▶ 12:22
Insight
Karp: Process in investing mimics positional chess to handle uncertainty
“Having a good process basically sets up your chess board To deal with more crap. And it sets it up in a way that you can take advantage of luck when it comes your way, and that you can buffer or defend against the crap when it comes your way.”
Jason Karp Nov 11, 2019 ▶ 14:48
Insight
Karp: Low-beta strategies traditionally rely on leverage to boost small alpha
“The market neutral or very low beta strategies have always employed a fair amount of leverage to make small alpha streams look better.”
Jason Karp Nov 11, 2019 ▶ 18:02
Insight
Karp: Over half of short-term investing variability is pure randomness
“Being stuck to a screen where more than half of the variability is random, and you could do everything right from a process perspective, but actually still get it wrong, that was incredibly frustrating for me”
Jason Karp Nov 11, 2019 ▶ 19:16
Assertion Not checkable as stated
Karp: 95% of hedge fund managers generate returns primarily from beta
“95% of managers, the bulk of their returns are some form of beta.”
Jason Karp Nov 11, 2019 ▶ 21:10
Opinion
Karp: Even 80th percentile hedge fund managers are doomed
“I think the averages are doomed. I think even 80th percentile is doomed. I think you have to be in the 99th percentile at this point, whereas 20 years ago you could have been in the sixtieth percentile and you were pretty good.”
Jason Karp Nov 11, 2019 ▶ 22:42
Insight
Karp: Scientific Understanding of Health and Wellness Is in Inning Two
“Our understanding as human beings of health and wellness is like in inning two, and there's not enough science on it.”
Jason Karp Nov 11, 2019 ▶ 36:57
Disclosure
Karp: HumanCo is structured as a Berkshire Hathaway-style wellness holding company
“So we created a holding company called Human Co. It's not a fund. It is a holding company. And the easiest way to think about it is think of a Berkshire Hathaway type of business focused on cleaner living, healthier outcomes, and sustainability. And that's its…”
Jason Karp Nov 11, 2019 ▶ 42:05
Opinion
Karp: 3G Capital's Kraft Heinz model has been horrific for human health
“And, you know, Kraft Heinz is the perfect example of this, is that there's been almost this three G mentality towards things that we put on and into humans. And that has been potentially for some period of time, good for shareholder value. It has been horrific…”
Jason Karp Nov 11, 2019 ▶ 44:57
Insight
Karp: Consumable goods share software attributes like high replenishment and recession resistance
“The reason I like consumables, just to take a step back, is it has a lot of attributes similar to software, where it's generally recession resistant, it's not cyclical, and it has a very high replenishment rate.”
Jason Karp Nov 11, 2019 ▶ 48:22
Assertion Contradicted
Karp: Most commercial vapes use unsafe petroleum-derived carrier oils
“Most of the vapes right now use propylene glycol. They have other petroleum derived oils that they suspend the cannabinoids in that humans are effectively combusting and inhaling, which is definitely not safe.”
Jason Karp Nov 11, 2019 ▶ 1:01:55
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