The Ledger

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Insight
Avoiding engagement optimization limits social platform growth for apps like Bluesky
“I think we've seen some good players emerge in the social media space like a blue sky that doesn't seem to be focused on getting people to, you know, just spend as much time as possible on the platform all the time. That said, I think it limits their growth”
Max Zeff Oct 4, 2025 ▶ 8:02 Sora 2 & AI’s Slop Era, Death Of The Creator Economy?, Apple’s SmartGlasses Roadmap
Insight
Personalized cameos are the key differentiator for AI video apps
“Whereas with OpenAI's product, it's immediately become really compelling because people can see themselves in it. They can see other people they know. And that seems to be a really key detail here that is a big differentiator.”
Max Zeff Oct 4, 2025 ▶ 4:39 Sora 2 & AI’s Slop Era, Death Of The Creator Economy?, Apple’s SmartGlasses Roadmap
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