OpenAI genuinely optimizes ChatGPT for helpfulness rather than engagement loops
Max Zeff · Sora 2 & AI’s Slop Era, Death Of The Creator Economy?, Apple’s SmartGlasses Roadmap · Oct 4, 2025 · at 11:38
TechCrunch AI reporter Max Zeff contrasts the core design incentives of ChatGPT with engagement-driven social and entertainment apps.
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“ChatGPT at its core is about helping people. That is, I do actually take OpenAI at its face when it says that it optimizes ChatGPT to be helpful and not to just keep users in, you know, these engagement loops.”
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