open rate

2 statements across 1 episodes · 0 bullish · 0 bearish · 1 people on the record · first statement Jun 21, 2021 by Benedict Evans · across every show →

Everything said about open rate, oldest first

Jun 21, 2021 neutral

Insight

Evans: Open rate metrics matter far less for paid subscription newsletters

“Now to say that it kills newsletters is equally simplistic because clearly if you're selling your subscription and people are paying 10 dollars a month, then the open rate means is less important because the open rate will be 80 or 90% anyway. And if you're op…”

Benedict Evans Jun 21, 2021 ▶ 34:07 The Business of publishing

Jun 21, 2021 neutral

Assertion Supported

Evans: Apple Mail automatically downloads images, masking real open rates

“So the Apple mail app will download all the images. And so it will report a hundred percent open rate for every email that you get. And so you won't know what the open rate is for 40% of your base.”

Benedict Evans Jun 21, 2021 ▶ 33:32 The Business of publishing

Turn any episode into a week of clips.

This entire site, over 100 episodes transcribed, diarized, checked and made playable, runs on the StarZero media pipeline. Drop in your own episode and the podcast clipper finds the moments worth sharing, cuts them, captions them, and reframes them for every feed.

open rate

Everything said about open rate, oldest first

Turn any episode into a week of clips.