YouTube creator Casey Neistat shares how traditional television fame and marketing budgets failed to automatically translate into YouTube views early in his online career.
“When I started my YouTube channel that I have now, I had a show on HBO that was premiering a new episode every single week with a multi-million dollar marketing budget behind it. But I was putting new videos up on YouTube as often as I could, and I was getting, like, 200 views, 500 views.”
quote is from the automated transcript, cleaned for reading:
filler sounds and stutters are removed, nothing is rephrased. names can be misheard
(the analysis reads context, assessments check outside sources). how →
More from Casey Neistat
Opinion
Casey Neistat: Succeeding on YouTube is the highest watermark in filmmaking
“So for me, like, there is no higher watermark In the world of filmmaking, then what it means to succeed on, on the internet, what it means to succeed on YouTube, and that's why I embrace that title.”
Casey NeistatJan 2, 2019▶ 10:24a16z Podcast | I Reject the Term Viral Video
Insight
Neistat: Engineering Viral Videos Is Completely Beyond Anyone's Control
“Those things, by the way, are like fucking moons aligning with Pluto, like they are the greatest anomaly, and if I knew how to prescribe them, that's all I'd do, but they are way outside of anyone's person's control, and that's why I reject sort of the term of…”
Casey NeistatJan 2, 2019▶ 5:43a16z Podcast | I Reject the Term Viral Video
Opinion
Neistat: Nike 'Make It Count' video launched the obnoxious 'inspirational' ad trend
“If you bring it all back, there was none of that before that video. That video was the inflection point.”
Casey NeistatJan 2, 2019▶ 19:32a16z Podcast | I Reject the Term Viral Video
PredictionNot checkable as stated
Casey Neistat: I only want to be identified as a YouTuber
“And it wasn't until really this year that I started to reject this term of being a filmmaker, and now I only want to be known as a YouTuber. That's all I want to be identified as.”
Casey NeistatJan 2, 2019▶ 9:07a16z Podcast | I Reject the Term Viral Video
Insight
Neistat outlines the rigid content expectations across major social media platforms
“If it's on Snapchat, it needs to be funny or cool or make me look cool. If it's on Instagram, it's gotta be beautiful. If it's on YouTube, it's gotta be meaningful. If it's on Facebook, it has to be something that my friends and peers really want to engage wit…”
Casey NeistatJan 2, 2019▶ 25:29a16z Podcast | I Reject the Term Viral Video
Opinion
Neistat: YouTube is by far the hardest social platform for creators
“I think YouTube is unique in that perspective. I think YouTube is by far the hardest.”
Casey NeistatJan 2, 2019▶ 26:46a16z Podcast | I Reject the Term Viral Video
Made with StarZero
Turn any episode into a week of clips.
This entire site, over 1,000 episodes transcribed, diarized, checked and made playable,
runs on the StarZero media pipeline. Drop in your own episode and the podcast clipper finds the
moments worth sharing, cuts them, captions them, and reframes them for every feed.
We use essential cookies to make the site work. With your permission we
also use analytics cookies (Google Analytics and Mixpanel) to understand
usage and improve StarZero. See our Cookie Policy.