Sinofsky: Apple Watch will inspire smaller dedicated health-monitoring wearables industrywide
Steven Sinofsky · a16z Podcast | What's at the Core of the Latest Apple Announcement? · Jan 2, 2019 · at 24:17
Steven Sinofsky, former Microsoft executive and tech analyst, discusses the downstream impact of Apple's 2018 Apple Watch health features on the broader medical device industry.
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“But all of a sudden now, there's gonna be a whole industry that's like, wow, that, That giant thing like the size of a cereal box that monitored your heart rate might not be the best way to solve this problem. And it will benefit from the technology, but also just the appearance of this product in the market, and these things will all of a sudden change, and there'll be much smaller bands, there'll be dedicated special purpose ones, using this similar kind of approach, because it will be waking up the industry to, we don't have to do things this way.”
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