Prediction certainty 2/5 debate potential 2/5

Parsons: Generative AI tools will be used quietly like green screens

Guy Parsons · Unlocking Creativity with Prompt Engineering · Mar 9, 2023 · at 29:34

Guy Parsons, prompt engineer and AI workflow expert, discusses how AI generation tools will fit into commercial and creative production processes alongside host Steph Smith.

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“I suspect that when to an extent when you see these things used, especially in prominent contexts, they might not be advertised as such. Much is like green screen, right? Like when green screen is used in films, you shouldn't be like, that is an amazing use of green screen. You should just be like, oh my God, like he's dangling off a thing. Oh, this must have cost millions. So I think, you know, when we see AI tools used in lots of contexts, not that it's just covered up, but you know, they might also be just a narrow part of the creative process.”

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